By Nisha Naidu
Ever purchased an item just to have the salesperson stop hassling you? No? Yes? Hopefully it wasn’t a car.
It is a widely acknowledged opinion that salespersons can be known to be pushy, single-minded, and very pestering in nature. But they are the most important unit in a company. After all if there is no sales, there won’t be any money to keep the company running. But that is slowly changing in this 21st century. Salespersons who make it big and successful today are known for a different set of values and attitudes that get them far with their customers. These values should not be only practiced by sales personnel, though. Many out there can benefit from observing a few pointers of successful salesmen, and applying it to their work environment or even their everyday lives.
Dress To Impress
Notice how salespeople tend to be always presentable? Always dress smart and appropriate for where you work, and maintain a good posture with your back straight. Some make-up wouldn’t hurt either, although don’t go for that all-out-clown look unless you feel like being the joke of the day. Keep it minimal and moderated. This tip does not only do you good appearance-wise; when you dress smart and confident, you trick yourself into feeling smart and confident no matter how nervous (or nauseas) you are, and interacting with the boss won’t be all that intimidating after all!
Be All Ears For All Assignments
You have two ears and one mouth for you to listen twice as much as you speak. Once you’ve accepted this hint of evolution, be mindful to practice it. Salespeople no doubt do a lot of talking and sales pitches to get their product to sell. But what you don’t always see behind the scenes is that they still need to cater to each client’s individual needs, and they do this by listening. As you may have heard before, the customer is always right. Listening does not only mean keeping your mouth shut; it also means you should be processing the meaning of what the other person is saying. When your boss or client speaks, listen, process it, and then make your conclusions based on that. A good listener always rephrases what has been said to them at the end of the conversation, and this practice will avoid frequent misunderstandings.
Turn That Frown Upside Down
You’ll see this in customer service all the time. Some companies actually train their staff to smile and be sickeningly sweet. You don’t want to go over to the extremes, but beginning a conversation with a small smile helps you and the other parties keep positive. It is also a very encouraging move if you are a new employee of an organization and would like others to approach you, or even if you are the boss and would like to practice an open-door policy so that your staff can consult you whenever they need to. Some may be of the opinion that smiling shows weakness and submissiveness. But it’s the actions and words that follow your smile that count. Practicing a smile occasionally does not mean you cannot be just as assertive or opinionated as you already were, does it?
Courtesy Is A Must
Please do, not a problem, sure thing, thank you for your time. These are phrases you may use in emails all the time to sound polite. Why not put it to practice in reality? If there is one thing a successful salesperson is not, it is rude. Be courteous whenever you can, even when you are in a heated discussion or a debate. No matter how much you think you’re right, you’ll be viewed as a more exemplary person if you’re courteous but have lost an argument, rather than losing your cool but finally getting your point across.
Believe In Your Work
Before any salesperson can get around to promoting their product, they’d first have to believe in their product. When I say believe, I do not mean in existence-wise (of course your product is there), but that you are confident the product can do what it is said to be able to do, and that you yourself would buy it if you were a customer. In fact, some salespeople actually do use the product that they are selling, as it gives a perception of them being a model customer (and also, they have staff discounts). Having said that, this attitude should not only apply to sales personnel. Anyone working in a company should believe in their product to be able to work to achieve their KPIs and their personal growth goals. How are you to get motivated and excited about your work, when you don’t even think your product can sell?
In the end, it is not really about selling a product; it is about selling an idea. And to do that, a salesman has to be impressionable to represent the idea. There are some things that do not apply to non-salespeople in everyday life, but at the same time, there are valuable lessons and traits we could pick up on to increase our happiness, motivation, and performance at work. Follow these tips and good luck to you in your career!
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